Conway Corp’s marketing and public relations department received two MIDI Awards at the 2016 Mid-America Cable Show held last week in St. Louis, Mo.
The company’s “Powered by Conway Corp” campaign featuring video, print and digital components won in the marketing and promotion category. Marketing and Public Relations Manager Crystal Kemp and Marketing Coordinator Beth Jimmerson received recognition for this campaign.
“Powered by Conway Corp” showcases Conway Corp employees, customers, services and community involvement.
“We have loved telling the Conway Corp story and showcasing the ways Conway Corp is involved in the community through this campaign,” Kemp said. “We are honored for the campaign to be recognized by industry peers.”
Conway Corp was also recognized in the cable advertising: self-promotion category, for a 30-second commercial produced to promote the company’s new home security service offering.
Conway Corp marketing staff worked with advertising agency Eric, Rob and Isaac to produce both campaigns.
The Mid-America Cable Association is an industry association formed in 1958 to help telecommunication providers promote technical excellence, superior customer service, exemplary marketing and student scholarship. It includes cable telecommunications system operators in Kansas, Missouri, Nebraska, Oklahoma, Iowa, Arkansas and Texas. Conway Corp was competing with systems of 10,000-50,000 cable subscribers.